OMEGA BLOG

In light of the events of the previous few years, it may be easy for some to assume that digital marketing techniques have rendered print...

Why purchase a space at a trade show or conference if you don't get a return on your investment? Learn 5 ways to stand out at such an event.

Online printers have spiked in popularity over recent years due to their low prices. However, this low cost…well...comes at a cost.

You’re in charge of “X” luxury brand’s marketing strategy. You already know that print, without a doubt, must be involved in your...

When it comes to Offset Printing, it's important to choose the right color model. Which one is right for you?

It's never too early to start thinking about how your business is going to prepare and send out company holiday cards. Using these cards...

For realtors, developers, and property managers alike, taking advantage of effective real estate marketing materials is essential to...

There are several advantages to including door hanger advertising in your marketing strategy. If you believe that door hangers are solely...

Print Can Bring Your Online Presence Into the Real World In today’s times of everything digital, quality printed materials can help...

Point-of-purchase signs are marketing tools that are designed to increase consumer interest by drawing attention to an organization's...

What the Future Holds for Lithographic Printing Litho, offset, lithography, plate… this kind of printing falls under the category for all...

Paper is complicated- no one sheet fits every project. Here at Omega, choosing the correct paper stock for our projects is crucial. There...

Here at Omega, we’ve processed many rush jobs for our clients. And we get it! There are a multitude of reasons as to why a client might...

Prepress is the process of creating a print layout and performing all steps prior to the finalized project. It consists of converting an...

A printing company can print on hundreds of thousands sheets of paper in a given day, depending on how many jobs need to be produced....

In today’s digitally dominating world, some believe print is unnecessary. However, print remains a vital asset to many businesses'...

Printing companies provide services and solutions of varying levels, depending on the specs of the job at hand. These jobs could range...

Branding is an integral aspect of a company and encompasses the design, identity, and vision. It allows for a company to stand out...

Floor decals are adhesive graphics, pressed on a floor surface, used for advertisement purposes across different industries. They are...

There are many functions of marketing agencies that keep them operational. They are responsible for creating, implementing, and...

Many printing companies offer an array of services that include several methods to ensure accuracy and efficiency of the final product....

When outsourcing your print marketing materials to a third party printing company, it is natural to expect perfection. However, some...